Job Details

Job Title

Sr. Marketing Analyst
Posted: 1/14/2022


World Headquarters, TX
2481 Manana Drive
Dallas, TX 75220


Dave & Buster’s is growing and marketing leadership has created a new opportunity for a Sr. Marketing Analyst. This role will report directly to the CMO and have an incredible opportunity to create the future of how the brand leverages data and insights across the marketing, food & beverage, events, and guest relations teams. You will need to be highly analytical, exceptionally organized, and insatiably curious. In this role, you will have access to troves of data and will need to create consistent dashboards for quick analyses, as well as be able to dive deeper to solve more complex questions and discover unseen insights.

 You will be an outstanding Sr. Marketing Analyst if:
You are able to work with a large degree of independence while maintaining cross-functional relationships.
You encounter problems with a mix of ambiguous and standardized solutions.
You love to work hard and know how to have fun in the process!
You demonstrate good judgment in solving problems as well as identifying problems in advance and proposing solutions
You are eager to learn and grow.
You able to multi-task in a fast-paced environment.

Essential duties may include but are not limited to the following:
The analysis of guest data to better measure and understand experiences in stores
Creation of dashboards in Power BI and Datorama
Support digital and brand marketing teams with analysis, reporting, modeling, and insights
Support food and beverage team with analyses on menu, products, COGS, etc.
Support of guest experience team to identify and prioritize organizational opportunities
Influence over data collection strategy and methodology
Report on competitive positioning
Collaborate with cross-functional teams to drive cohesive guest understanding

Strong strategic thinking skills
Enthusiasm for understanding customer behavior
Deep understanding of statistical modelling, analytics
Positive attitude, self-starter, curious, organized
Nice to Have Experience with any/all of the following: Power BI, SalesForce, Palantir, Medallia, Datorama, Session M, M Particle, Google Analytics

Education: Bachelor’s degree in related field
Experience: 5+ years of experience in marketing, analytics or related role

Are you a fun-creator? Our team members work hard at having fun together and creating fun for others. We have games in the lobby, a billiard table in our break room, and we regularly gather together for Parties on the Patio to relax and catch up.
The responsibilities, requirements and work environment characteristics described here are representative of those you will encounter while performing the essential functions of this job. We are committed to equal employment opportunities for all, and we make reasonable accommodations where needed to help individuals with disabilities perform their essential job functions. 
We work hard, play hard and have FUN!
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Dave and Buster's is proud to be an Equal Opportunity and e-Verify Employer where required by law.